Germania German

Government of Guadalajara

Head of Non-Motorized Mobility

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Tell us about yourself

I identify myself as an empowered pedestrian, passionate about road safety, gender-equal and accessible public spaces strategies. I am fluent in languages and consider infographics and maps as my main ones. I have 5 years of experience developing strategies for many cities in Latin American and European contexts, focusing on road safety and bicycle public policies, programs, and projects.

What are the top 3 trends in your transport/smart city niche that everyone should look out for in the next 5 years?

Road safety, childhood and gender perspective and community inclusion

How do you/your company innovate?

Lobbying active mobility programs and projects in a car designed city

Why is encouraging innovation, new ideas, and tech important?

Education and promotion have a very important role in complementing physical projects, they guarantee a long-term benefit for the community

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